Foodmark principals spend a disproportionate amount of time evaluating the best possible way to establish and defend value in the categories you compete in. In this strategic capacity, we conduct a thorough evaluation of rival products and competitors’ strengths. We strive to determine where your company fits in terms of product quality, manufacturing efficiency and customer service.

Foodmark works with you to make decisions about product mix, item pricing, promotional planning and overall retail budgeting. This process is often intense in the beginning, but over time clients come to understand and embrace our emphasis on “finding and building value.”

Once your strategy is established, Foodmark’s extensive sales management capabilities come into play. We have regional sales managers in each area of the country, managing a network of brokers and accounts.